Closing and Issuance Dates
Magazine is published within the first five days of each month. (Please note that July and August are combined into one "Summer" issue.) Closing date for advertising insertion orders is the 20th of the second month preceding the month of issue. Closing date for advertising material is the 27th of the second month preceding the month of issue. No contract, insertion orders, or copy will be accepted without written confirmation.
Circulation
50,000 average monthly
For rate card information, contact Mindi Shaevitz, Ad Sales Representative, at (973) 533-0724 or via email at
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.
Mechanical Requirements
| Trim Size | 5 3/8 x 8 1/2 |
| Covers or Full Pages | Non-Bleed: 4 5/8 x 7 3/4 Bleed: 5 5/8 x 8 3/4 |
| Spreads | Non-Bleed: 10 1/4 x 7 3/4 Bleed: 11 x 8 3/4 |
| Half Page (vertical): | Non-Bleed: 2 1/4 x 7 3/4 Bleed: 2 3/4 x 8 3/4 |
| Half Page (horizontal): | Non-Bleed: 4 5/8 x 3 3/4 Bleed: 5 5/8 x 4 3/8 |
| Quarter Page (vertical): | Non-Bleed: 2 1/4 x 3 3/4 * |
| Quarter Page (horizontal): | Non-Bleed: 4 5/8 x 1 7/8 * |
| Eighth Page (Restaurant Guide):Â | Currently Unavailable |
* Has no bleed
Bleed Requirement
Bleed materials must provide a safety margin of 1/4" from trim and gutter, i.e. type must be within 1/4" from trim and gutter. Bleed must extend 1/8" beyond trim.
Due Dates
Advertisers in any edition must submit disks to arrive at NJPAC by the 27th of two months preceding the month of publication.
Disk and File Preparation
Disks: Supplied disks must be in Macintosh format. Only CD and DVD are accepted.
File Format: Submit single file EPS with fonts outlined, single file TIFF, or PDF created for "press." If necessary, but not recommended, we can accept built files for Quark 6.5 or lower, or InDesign CS3 or lower. For built files, all applicable art and fonts must be included on the disk. Graphics, logos, pictures, etc. must be saved as EPS or TIFF files. JPG and GIF are not acceptable formats. Photos should have a resolution of 300 dpi and their dimensions should be close in size to the final layout size. Bitmap line art should have a minimum resolution of 600 dpi.
Colors: All colors must be converted to CMYK. RGB and Pantone colors are not acceptable. All black type must be 100% black, not 4/C black.
File Delivery
PDFs: PDFs can be e-mailed to
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if the size of the file does not exceed 6MB.
Disks: Supplied disks must be in Macintosh format. Only CD and DVD are accepted. Disks cannot be returned.
Re: Film
Film cannot be accepted.
Proofs
All ads must be accompanied by contract, SWOP standard proofs. Acceptable proofs include Kodak Approvals, ink-on-paper press proofs, or Imation Digital Proofs. Supplied proofs must be actual size with no corrections noted. NJPAC is not liable for final output of ads submitted without SWOP proofs.
Density of tone: The sum of percentages of tone value should not exceed 300% with not more than one color printed solid. Single color tonal values greater than 85% should be considered solid.
Halftones print at 133 dpi.
For more information or to schedule an ad, contact Mindi Shaevitz, Ad Sales Representative, at (973) 533-0724 or via email at
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.
Ad materials should be submitted to:
Michael Scasserra, NJPAC Editor
One Center Street
Newark, NJ 07102
(973) 353-8028
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Effective April 2009